Selvedge Denim are making waves across the denim world with brilliant designs and a tongue-in-cheek, almost badass aesthetic. This attitude comes across in their company name, that is a satirical poke at the celeb-infatuated culture of today that purchases costly denim jeans since they are endorsed by big brands. The company logo is reminiscent of 1950`s Pop-Art, depicting the ‘ideal blond’ as being a satire of mass media and mass culture. A local comic book illustrator was hired to draw it and it is reminiscent of golden age romance comics. Naked & Well-known Denim as being a brand, go against everything that is wrong with the Selvedge Denim. Instead of selling glamour and celebrity tradition, their primary focus is to produce better jeans for a much better cost.
Selvedge Denim are proud of the truth that they never pay for marketing. What this means is unlike mass market Hollywood brand names, they don’t have to factor multiple-million money ad campaigns within their product price. The brand like to keep up personal partnerships and only work directly with their retailers. They currently target more than 25 nations straight from the head workplace in Canada. During tracking down and creation, only the most unique and rare denim materials from Japan are used. The renowned mill, from Nude & Well-known Denim import their material, is dedicated to making only the very best and a lot costly denim in the world. All through each step in denim production, the mill utilizes a mixture of old school and modern ways to weave, dye and finish. So much tradition and background is poured in to the fabric so it can be appreciated through the denim purist. Right after the denim is produced, it really is brought in into Canada where production occurs.
All Nude and Well-known denim jeans are maintained uncooked and simple. There are no fancy washes, no weighty embroidery pieces and no gimmicks. These jeans are merely produced from the very best material in the world combined with modern suits. As the brand name get rid of these expensive and possibly unnecessary after-effects, true denim enthusiasts and consumers as well can appreciate these special materials for any smaller price.
Within the label’s short but effective life-span, selections have featured dozens of Selvedge Denim Wholesale along with blended fabrics like Kevlar denim, cashmere denim, silk denim and camel hair denim. Whilst mastering their product, Naked and Well-known have toyed with right-hand twill, left-hand twill and broken twill denim as well as chambrays, dobby cloths, and lots much more. Their skilled patternmakers worn out regular cut designs and have created a number of modern suits for people. The manufacturer currently provide three men’s suits and four women designs. Even though the main focus of the brand name is definitely the denim, in addition they provide clothing including shirts, straps and knitwear. In the head from the company sits proprietor and founder Brandon Svarc, a self confessed nerd whose family have been inside the clothing business for pretty much 60 years. Brandon can nevertheless recall playing inside the stockroom amidst plenty of containers of jeans and belives that Selvedge Jeans is at his bloodstream. The brand’s parent company was founded by Brandon’s grandfather and growing up he always realized he would result in the apparel industry.
Selvedge Denim as a brand name is increasing rapidly and are continuously growing their product line and achieve. The company already target prestigious shops all over the world and possess lately expanded further outside of the most powerful markets of the USA, Canada and China. It is really an innovative company which is able to produces jeans that anybody can wear and denimheads can talk for several hours about.